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Stefania Siani

CEO and CCO of Serviceplan Italia, Chair of ADCI
Board Member - Board of Executive Directors

Stefania Siani's career began with DDB as a copywriter. She went on to work for Ata De Martini & C., Cellule Rosse then 1861 United (the Wpp Italia Group) where she was appointed Creative Director. Before turning 30, she had already won the “Young Creative Competition” three times. In 2008 she was appointed Executive Creative Director at DLV BBDO and Proximity BBDO. In September 2018, she was nominated Vice Chairperson and Creative Director. During the course of her career, she has been instrumental in the agency's digital transformation. She has also promoted development through new business, and fostered evolutions in the language used by clients of the calibre of Mercedes Benz, RTL 102.5, Ubi Banca, Sisal, Procter & Gamble Gruppo Mediobanca, Gruppo Safilo, Gruppo Selex, illy, Nuvenia, Tempo, Rolling Stone, Luxottica, illimity bank, Gruppo Fater and many others, up to the recent acquisitions of Sisal Corporate, E-ON and Porsche Italia. Stefania is one of Italy’s most successful creative directors; she has notched up national and international awards at the Italian and European Art Director's Club, the D&AD, the New York Festival, Epica, Clio and Cannes. In 2018 she sat on the Cannes Film Jury. Last year, she chaired the 2020 edition of the ADCI Awards, Italy's most prestigious creativity award. Stefania Siani is Chairperson of the ADCI (Cannes representative in Italy) and founder of the Equal Award, for gender equality and inclusion in advertising. She is currently CEO and CCO of Serviceplan Italia.

Stefania Siani

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